Understanding the Insights Report

The Insights Report in Localyser is a powerful AI-generated tool designed to provide a comprehensive analysis of your online reviews, ratings, and customer feedback. This knowledge base article explains the features and benefits of the report, including its customizable filters and the option to export the data for further analysis or to share it with your team & stakeholders.

Key Features of the Insights Report:

  1. Automated Categorization: Utilizing advanced algorithms, the Insights Report automatically categorizes reviews and feedback into specific topics, by recognizing different keywords. This enables you to quickly identify operational strength & issues, and areas where you stand out & others that require attention within your business.
  2. Customizable Filters: The report offers the flexibility to filter data based on your specific needs. You can customize the insights by selecting filters such as date range, brand, or location. This allows you to focus on the information that is most relevant to your analysis. contact us to customize your Insight Report Support@localyser.com

Components of the Insights Report:

  1. Primary Categories: This chart highlights the five essential categories—Delivery, Food, Service, Atmosphere, and Price—that every F&B business should focus on. It presents the reviews received in each category as a percentage, indicating positive and negative sentiments in a spider web chart. This helps you understand which areas are performing well and which ones require attention from the first glimpse.

  • Secondary Categories: Delving deeper into each primary category, this interactive bar chart provides a closer look at different types of reviews within each category. By clicking on the bars, you can seamlessly navigate to the corresponding reviews’ page where the reviews will be highlighted, allowing you to gain deeper insights and understand the specific context behind your customer’s feedback.
  • Item word’s cloud, Positive/Negative: This chart displays the frequency with which specific items or aspects of your business are mentioned by customers, categorized as positive or negative. It provides an overview of the key elements that are influencing customer satisfaction or dissatisfaction. You can help us feed this report by providing us with your menu items, and keywords you look for in reviews.
  • Trend Chart: This graph illustrates the performance of each category over time. By tracking trends, you can observe how different aspects of your business are evolving and identify any emerging patterns or changes in customer sentiment influenced by different events over a period of time.

Exporting the Insights Report:

Localyser provides the option to export the Insights Report as an Excel sheet for further analysis or sharing with stakeholders. To export the report, follow these steps:

  1. Locate the "Export" button next to the filters in the Insights Report interface.
  2. Click on the button and select the desired export format, such as Excel or PDF.
  3. The generated Excel sheet or PDF document containing the report data will be added to your Download folder for easy access.